The Power of Consistency
How small, daily environmental habits multiply across communities to create lasting impact.
Making India's roadsides walkable, green, and clean.
The Roadsides began with one person noticing what everyone else walked past. We're still early and we're building something real, sector by sector, in Faridabad and beyond.
A Section 8 Company
Founded in 2024, built from one person's initiative into a growing on-ground movement.
flagship on-ground initiatives
Leading waste segregation and civic awareness in Gurugram, alongside sustainable plantation and nurturing drives in Faridabad.
Recognized by the UN Environment Programme
Official host of a World Environment Day 2026 event in Faridabad alongside features in CEO India Magazine and YourZourney.
Everysmall,correctchoicewemakeinhowweliveandmovethroughoursurroundings,multipliedacross7.9billionpeople,hasthepowertochangethisworldforgood.
Our Founder
Seema Chowdhry Dhawan
Seema Chowdhry Dhawan spent years in business strategy and ESG before she looked at a roadside and asked a different question. Wharton-trained, IIM Calcutta alumna, and now Vice President of WICCI's Corporate Sustainability Council in Faridabad she's spent the last two years turning that question into an organization.
Meet the founderRecognized & Featured By
UN Environment Programme
World Environment Day
Insights
Small habits. Real change.
From the founder's own book, "Baby Steps to Green Revolution," and stories from the ground practical ideas for anyone who wants to start close to home.
Nurturing After Planting
Why our work in Faridabad doesn't stop on planting day, and how we maintain saplings year-round.
India's Urban Future Needs a Shift
Our cities are growing fast. Why the focus must return to the immediate roadsides we navigate daily.
Gallery
What we've done on the ground
Donate
Support the on-ground work directly. Every contribution funds real, specific projects not overhead.
FundingCivic Impact
Volunteer
Show up for a plantation drive, a cleanup, or a collection initiative near you.
CommunityOn-Ground
Partner With Us
Not yet eligible for formal CSR partnerships but we're building relationships now for when we are. Tell us you're interested, and we'll reach out first.
AdvisoryCollaboration
Get in Touch
Have a question or want to partner with us? Send us a message and our team will get back to you shortly.